Bunda Mulia University (UBM) Serpong Campus on July 15, 2024, through the Hospitality and Tourism Department, successfully conducted a Community Service Program (PKM) themed “Capacity Building Training for SMEs and Tourism in Kampung Dadap BSD”. The event was well-received with active participation and enthusiasm from the participants, starting with opening remarks by MC Felicia Tania.
The program continued with a presentation by Ms. Roozana Maria Ritonga, BBA., M.Par, on SME business management to enhance the capabilities of local entrepreneurs in Kampung Dadap. Ms. Veronica, SE., M.Par, then discussed the importance of financial management and accounting for SMEs as crucial factors in maintaining business stability. This session provided participants with a deep understanding of effective financial management. Following this, Ms. Wening Ramadhani Siti Nawagwulan, SE., M.Par, presented the Sapta Pesona concept in sustainable tourism development, focusing on its seven key elements.
The practical session featured demonstrations by Yenly Wijaya on making Pangsit Chili Oil and Felix Jefferson on preparing Es Kuwut, both students of Hospitality and Tourism at UBM. Participants actively engaged in these hands-on activities, demonstrating their enthusiasm to apply newly acquired skills.
The PKM event is expected to significantly contribute to enhancing the capacity and potential of SMEs in Kampung Dadap BSD, while introducing sustainable tourism concepts to the local community.”