Communication Science
Cultivating Communication Experts in the Digital Era.
Cultivating Communication Experts in the Digital Era.
Communication Science is the study of communication concepts, communication methods, and the management of information processes, both verbal and nonverbal. It also examines how information is received and understood through channels and media effectively.
In the industrial world, this field is highly valuable. For instance, it plays a crucial role in developing public relations activities or building brand image. These are examples of how marketing communication is applied. Meanwhile, any information products obtained through media (news, social media content, etc.) illustrate the application of communication science in digital communication and media.
The Communication Science study program has been established since June 10, 2003, in accordance with the Higher Education Administration Decree No. 11102/D/T/K-III/2012. This program represents a cohesive study plan that specifically examines, applies, and develops Communication Science.
Accreditation:
Unggul, International
Credits:
144 SKS
Duration:
4 years
Degree:
Bachelor of Communication Science (S.I.Kom)
The curriculum for the Communication Studies program at UBM is designed to meet industry needs. Students are not only equipped with theoretical knowledge but also engage in various practical assignments to prepare them for the workforce.
Marketing communications and digital communication & media are two specializations that students can choose from. Both specializations incorporate digital understanding to equip students with the ability to provide communication solutions in the era of information technology.
The teaching staff consists of professionals from both domestic and international backgrounds who possess expertise in the field of communication. Additionally, the learning environment is enhanced by various laboratory facilities that support students throughout their studies at UBM.
Specializations are selected in the third semester of the Communication Science bachelor’s program at UBM.
Students study marketing communications and its mechanisms to enhance brand image and support the success of product and service sales.
Students learn how to create innovative digital content for digital broadcasting and various emerging media platforms in society.
During their studies, undergraduate students in the Communication program at Universitas Bunda Mulia must complete a total of 144 credit hours. Below is the list of courses for the undergraduate Communication program:
There are various career opportunities available for graduates of the Bachelor of Communication program, whether in the private sector, government, or entrepreneurship. Graduates from UBM’s Bachelor of Communication program also have the chance to pursue higher education. Here are some career opportunities for Bachelor of Communication graduates:
The Student Organization of Communication Studies at UBM is named COMRADE, serving as a platform for students to build organizational skills while delving deeper into communication expertise. COMRADE’s activities include various communication clubs, industry visits, national seminars, and much more.
For more information regarding the activities of the Communication Studies student organization, please visit their social media on Instagram:
Comrade Ancol Campus: @ubm_comrade_ancol
Comrade Serpong Campus: @ubm_comrade_serpong