Press Release Kuliah Tamu Event Management “From Concept to Execution: Mastering the Event Planning Lifecycle”

Oleh Florencia Karuna Suherman (Mahasiswi Ilmu Komunikasi Universitas Bunda Mulia Kampus Serpong Angkatan 2023) – Prodi Ilmu Komunikasi Universitas Bunda Mulia Kampus Serpong berhasil mengadakan Kuliah Tamu Event Management dengan tema “From Concept to Execution: Mastering the Event Planning Lifecycle” yang dilaksanakan pada Selasa, 25 Februari 2025 di Ruang Kelas 1405, Lantai 14, UBM Tower pukul 09.30 – 11.10 WIB bersama Tassya Jessica, S.I.Kom selaku Head of Event BakBak Entertainment sebagai narasumber yang dihadiri sekitar 40 peserta.

By Florencia Karuna Suherman (Communication Science Student, Bunda Mulia University, Serpong Campus, Class of 2023) – The Communication Science Study Program, Bunda Mulia University, Serpong Campus, successfully held a Guest Lecture on Event Management with the theme “From Concept to Execution: Mastering the Event Planning Lifecycle” which was held on Tuesday, February 25, 2025 in Classroom 1405, 14th Floor, UBM Tower at 09.30 – 11.10 WIB with Tassya Jessica, S.I.Kom as Head of Event BakBak Entertainment as a resource person which was attended by around 40 participants.

Kuliah tamu ini diawali dengan perkenalan diri Tassya selaku narasumber dan memasuki sesi sharing materi. Sesi ini merupakan bagian dari acara yang paling menarik karena narasumber menampilkan data-data visual yang mendukung materi perencanaan sampai eksekusi sebuah event pada slides. Lifecycle yang terjadi dalam sebuah acara juga berhasil disampaikan dengan baik sehingga kegiatan sangat dinamis antara peserta dan Tassya yang saling tanya jawab.

This guest lecture began with Tassya’s self-introduction as a resource person and entered the material sharing session. This session was the most interesting part of the event because the resource person presented visual data that supported the planning material to the execution of an event on the slides. The lifecycle that occurs in an event was also successfully conveyed well so that the activity was very dynamic between the participants and Tassya who asked questions to each other.

Pentingnya pemahaman dan keterampilan mengenai siklus perencanaan acara juga ditekankan agar peserta dapat menghadapi berbagai tantangan yang terjadi dalam melaksanakan sebuah event di era digital dan mengeksekusinya dengan baik. Kemudian, kuliah tamu ini ditutup dengan dokumentasi bersama dan presensi.

The importance of understanding and skills regarding the event planning cycle was also emphasized so that participants can face various challenges that occur in implementing an event in the digital era and execute it well. Then, this guest lecture was closed with joint documentation and attendance.

Harapannya, Kuliah Tamu Event Management “From Concept to Execution: Mastering the Event Planning Lifecycle” ini menjadi sumber pengetahuan dan inspirasi bagi para mahasiswa peserta yang akan bekerja dalam industri event organizer agar dapat melaksanakan event dengan lancar dan sukses.

It is hoped that the Event Management Guest Lecture “From Concept to Execution: Mastering the Event Planning Lifecycle” will be a source of knowledge and inspiration for student participants who will work in the event organizer industry so that they can carry out events smoothly and successfully.

Universitas Bunda Mulia, “Bridging Education to the Real World”